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sensei8
KF Sensei
KF Sensei

Joined: 23 Feb 2008
Posts: 16430
Location: Las Vegas, NV
Styles: Shindokan Saitou-ryu [Shuri-te/Okinawa-te based]

PostPosted: Tue May 19, 2009 1:26 pm    Post subject: BBB Approved Ads!?! Reply with quote

This is of my own opinion, but, when I saw the tag-line within an ad from a Dojo in my town, I kinda laughed.

"This Advertisement is approved by the Better Business Bureau!" This is about the funniest thing I've ever seen in an advertisement from a school of the martial arts. Why? Having the BBB approve one's advertisment is akin to having a white belt approve a black belt. Not only is it ridiculus as well as meaningless; it's an oxymoron!

Funny and/or dissappointing, all at the same time, is what schools of the martial arts will do to get any edge with future laymen students in this economical downturn.

Ask any Lawyer about the BBB and they'll tell you that the BBB is a waste of time and not worth the effort to have BBB backing/support; especially in a court of law.


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bushido_man96
KF Sensei
KF Sensei

Joined: 31 Mar 2006
Posts: 30188
Location: Hays, KS
Styles: Taekwondo, Combat Hapkido, Aikido, GRACIE, Police Krav Maga, SPEAR

PostPosted: Wed May 20, 2009 11:14 pm    Post subject: Reply with quote

It sounds to me like they are reaching for some accredited advertising. Anymore, customers like to see that kind of thing, even if they have no idea what they are looking at. Like Chris Farley said in Tommy Boy, it makes you feel warm and fuzzy inside.
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JusticeZero
Black Belt
Black Belt

Joined: 02 Apr 2005
Posts: 2166
Location: AK
Styles: Capoeira Angola

PostPosted: Thu May 21, 2009 3:12 am    Post subject: Reply with quote

I wouldn't mind something like that - to me it says "I may not know what they're teaching, but as far as we know, their billing is legit."
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Patrick
KF Administrator

Joined: 01 May 2001
Posts: 28758
Location: Los Angeles, California

PostPosted: Thu May 21, 2009 12:11 pm    Post subject: Reply with quote

Yeah, I don't really see a problem with it. BBB is about customer service more than anything. It's not the most important thing in the world, but you'd prefer people not complain to them about you, than the opposite, I presume.
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sensei8
KF Sensei
KF Sensei

Joined: 23 Feb 2008
Posts: 16430
Location: Las Vegas, NV
Styles: Shindokan Saitou-ryu [Shuri-te/Okinawa-te based]

PostPosted: Sun May 24, 2009 9:38 am    Post subject: Reply with quote

Quote:
It sounds to me like they are reaching for some accredited advertising. Anymore, customers like to see that kind of thing, even if they have no idea what they are looking at. Like Chris Farley said in Tommy Boy, it makes you feel warm and fuzzy inside.

I wouldn't mind something like that - to me it says "I may not know what they're teaching, but as far as we know, their billing is legit."

Yeah, I don't really see a problem with it. BBB is about customer service more than anything. It's not the most important thing in the world, but you'd prefer people not complain to them about you, than the opposite, I presume.

Well...ok?!?!


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